The Importance of a Style Guide

For those of you who aren’t familiar with the meaning of a style guide, it’s a guideline that contains branding elements such as typography and logo treatments, social media icons, the color ...

Stop Guessing and Start Strategizing

The Importance of Developing a Social Media Strategy for your Business Let me guess. You think social media can't be a driving force for your business? Well, think again. Social Media, if done ...

What to Consider When Developing a Social Strategy

So you've decided to give social media a try. What the hell, right? Well.... What's your goal? How are you going to get there? Which social media platforms are going to use? And ...

Get Familiar with Twitter Analytics

Recently, Twitter unveiled their very own analytics dashboard, and it's packed full of amazing features. Most of these can help you find your most popular tweet and other behavior indicators for ...

Multitasking – Think You’re Great at it? Think Again 

Through Computer User, Wikipedia defines Multitasking as: 'The apparent performance by an individual of handling more than one task at the same time. The term is derived from computer ...

Living With Limits… and Clients

Function wins out over form every single time. If you're a graphic designer and don't believe this, you're setting yourself up for failure. Our job as designers is to efficiently communicate a ...

How to setup Google Tag Manager and add a container tag

So what exactly is Google Tag Manager and how will it be of benefit to you? Google Tag Manager is a free tag management system that makes it easy to add and update website tags -- including ...

How to Get the Right Person for the Job

Have you ever hired someone based on their resume and initial interview, only to be let down by their performance? Trust me, you’re not alone. Where’s the breakdown? Typically, it’s a result ...